Founded in 1958, Yves Rocher is a cosmetic company that was the brainchild of a French businessman by the same name. He was one of the forerunners in developing and promoting the use of naturally-derived and plant-based ingredients in skin care and beauty products. Yves Rocher started selling its cosmetic products through mail order and now the brand is also sold in stores, beauty institutes as well as its own array websites. After his death in 2009, Yves Rocher’s grandson, Bris, took over the reins of the company.
Products – Yves Rocher offers beauty products such as makeup, fragrances, body care, bath and shower, and hair care. Several of these product lines are available in both general size, for everyday use, and travel size, for light packing during travels.
Skin care products marketed by Yves Rocher are divided into categories by skin type and specific skin care needs. There are products offered for skin types that are normal, oily, combination, acne prone, sensitive, dry and dehydrated. The skin care products include items such as day creams, night creams, anti aging products, facial masks and exfoliators, makeup removers, eye care, and lip care. The anti aging skin care section has intensive formulations and age-specific formulations for people over 25, 35, 45 and 55. Yves Rocher also has an organic skin care line comprising of formulations with up to 85% organic extracts.
The makeup section has facial makeup, including foundations, powders, concealers and blushes; eye makeup, including mascaras, liners, eye shadows and pencils; lip care, including lipstick, gloss and liners; and nail care, including nail polish and manicure items. Various types of fragrances are available for men, women and children. Special themed collection of perfumes can also be bought from the Yves Rocher website.
Targeted body care for hands, feet and legs are also available, as well as products dedicated to preventing sun damage. This section contains sunscreens, skin care after sun exposure as well as tanning products.
Hair care products include shampoos and conditioners for different hair types such as, normal, dry, frizzy, oily, fine, and flat hair. Yves Rocher also offers shower gels, soaps and oils that can be purchased from their bath and shower line. In addition, the company offers related accessories, such as brushes, kits, and sponges.
Gift Ideas – In every product section of the Yves Rocher website, there are some specific treatment items that are reserved as gift ideas. The gift section is divided into gifts for home, gifts for men and women, children, and general gift collections. There is also a range of gifts that are priced below $10.
Online shopping – While purchasing online from the Yves Rocher website, there is a shipping charge if the cart value is below a certain amount, which depends on the destination of the shipment. For example, in the United States and Canada, shipping charges will be applicable for orders below $35. The website also offers occasional discounts and deals that are not always available for purchases made in stores. There is a minimum of $10 and a maximum limit of $300 for online orders within the United States.
It is important to note that Yves Rocher does not allow its products to be sold by any other stores without its express permission. The company places significant focus on ensuring that its products are only sold through its own distribution channels. This is similar to other proprietary products, like Dermadoctor.com, in that the products can only be purchased directly from the manufacturer. However, this means that it may be more difficult for consumers to obtain lower prices and special deals on Yves Rocher products, as retail pricing is strictly within the hands of the company.
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