Shiseido Reviews

- Shiseido

One of the oldest cosmetics companies in the world is none other than Japanese founded turned global beauty brand, Shiseido. Found in 1872 by Arinobu Fukuhara, Shiseido’s premiere Pharmacy is credited as being the first westernized pharmacy established in Japan. From that pharmacy over 140 years ago to a beauty distributor of breakthrough and established cosmetic brands, Shiseido, and the Shiseido Group portfolio has grown to become a cosmetics powerhouse available in over 120 countries.

The Story Behind the Shiseido Brand

Before we discuss Shiseido skin care specifically, we must take some time to look into the brand’s origins and where they are today. Originally established as a pharmacy and taking a few twists and turns in the beginnings of the brand’s life, the start of the Shiseido brand we know today began to take shape in the early 1900’s. The breakthrough Shiseido product was the Shiseido Rainbow Face Powder which was a revolutionary move in 1917 where the typical Japanese face powders were the standard white color. This seven color Shiseido powder set the tone for the brand and established them as a pioneer in the skin care space those many decades ago.

Over the span of Shiseido’s history, the brand has developed some of the most highly regarded skin care products focusing on anti-aging and brightening the skin. After solidifying its expertise in skin care, Shiseido began to branch out into other areas in the beauty space including makeup, fragrance, hair care, sun care, body care and even Shiseido skin care options for men. With that growth, Shiseido’s parent company, Shiseido Group, made moves in the cosmetic space to modernize which included acquiring some big name established brands like Laura Mercier, NARS, and Bare Mineral along with indie brands like Issey Miyake as well. Today, the Shiseido line and its celebrated skin care products exist alongside the impressive Shiseido Group portfolio of more than 100 brands sold worldwide.

The Shiseido Belief

In Japanese, Shiseido is translated to mean “praise the virtues of the earth which nurtures new life and brings forth significant values.” This phrase resonates through the Shiseido brand as a founding philosophy and mission to create highly effective and quality skin care products that provide significant improvements in the lives of women and men across the world.

At its core, the Shiseido belief is rooted in helping people live beautiful lives with a key element to that process being helping instill happiness through beauty while remaining sustainable. While Shiseido is first and foremost dedicated to the women and men who rely on the brand to help meet their skin’s most pressing and common needs, Shiseido takes a holistic approach to beauty by paying careful attention to all aspects of their processes along with how the world moves around them.

These core values and beliefs can be attributed to Shiseido’s Japanese roots which are infused throughout the brand. Whether it is their carefully curated proprietary ingredients, to the specially crafted formulations, to the elegant aesthetics of the brand, Shiseido seeks to be a holistic beauty experience for its customers and beyond.

A Few Shiseido Ingredients to Know About

Shiseido is a brand that is known for its complex formulations and powerful ingredients. It has been a pivotal theme throughout the brand’s extensive life. Shiseido’s dedication to ingredients has allowed it to be a pioneer in many ways. In 1985, Shiseido became the first cosmetics company to use a non-animal sourced version of renowned skin care ingredient hyaluronic acid.

Inside its core line up, Shiseido utilizes proprietary complexes to make their products unique. Some of the key Shiseido complexes include the Shiseido Ultimune complex, the Super Bio-Hyaluronic Acid N, and the WrinkleResist24 technology. Each of these Shiseido complexes is infused throughout specific products within the Shiseido line and are made by blending a number of unique ingredients.

Inside the Shiseido Exclusive Ultimune Complex, you can find Bulgarian rose water which is a gentle toner used for all skin types. This Shiseido complex also includes yeast extract which is known to help strengthen the skin and fight the signs of age due to environmental stressors and damages. This complex can be found throughout the Shiseido skin care Ultimune products. The Shiseido Super Bio-Hyaluronic Acid N complex is one that is true to its name and provides a potent dose of moisture and hydration to the skin. When hyaluronic acid is used in these doses, it is able to help stimulate the skin’s natural regeneration cycle. Inside the Shiseido WrinkleResist24 technology, you can find a blend of ingredients created to help combat the signs of aging in the skin including smoothing fine lines and filling wrinkles. Inside it, you can find chlorella, mukurossi, and gambir extract to give the complex its potency.

Popular Shiseido Skin Care Products

With a vast skin care line that spans across products and formulations to meet your skin’s every need, it would be near impossible to cover them all. Shiseido has always been committed to creating products that allow users to enjoy their healthiest skin. However, amongst the complete Shiseido skin care line, there are a few standout products that skin care experts and enthusiasts simply can’t get enough of.

Shiseido Ultimune Power Infusing Concentrate: This Shiseido concentrate is a powerful skin treatment that works to protect the skin from the most common damages that result in premature aging of the skin. Designed to work effortlessly with other supporting Shiseido skin care products, the Ultimune Power Infusing Concentrate has the unique ability to increase the effectiveness of any other products applied after its application. When used consistently, the award-winning Shiseido Ultimate Power Infusing Concentrate can help skin look more youthful and healthy.

Shiseido Bio-Performance Advanced Super Restoring Cream: This daily anti-aging moisturizer promises to transform the appearance of dull, saggy, lackluster skin. Known throughout the Shiseido skin care line as the ultimate solution for anti-aging, the Bio-Performance Advanced Super Restoring Cream works to lift the skin, firm the texture, and improve the look of skin by diminishing the appearance of wrinkles. As this anti-aging Shiseido cream works to transform the appearance of the skin, it also protects against common environmental stressors that are responsible for premature aging in the skin.

Shiseido Benefiance WrinkleResist24 Eye Contour Cream: Possibly one of the most beloved Shiseido skin care products is this Shiseido eye cream. Powerful and packed full of nourishing ingredients, the Shiseido Benefiance WrinkleResist eye cream works to reduce many of the common concerns that affect the eyes. This Shiseido eye cream helps to smooth wrinkles and reduce the appearance of crows feet while helping to brighten and rejuvenate the skin around the eyes. The result is revitalized eyes that look younger and more awake.

Shiseido Reviews

As one of the oldest cosmetics companies, an extensive product portfolio, and a number of impressive clinical reviews, Shiseido has definitely solidified its place amongst the skin care greats. Clinical Shiseido reviews typically show overwhelming signs of success including more moisturized skin, skin that is smoother in texture, and skin that is visibly improved. As far as consumers, many of the Shiseido reviews from fans agree that the products have had a tremendous effect with many Shiseido reviews noting healthier, more vibrant skin.

The Best Skin Care Lines

The absolute best skin care line of 2018 is Advanced Dermatology.

Followed by RéVive and La Praire

- Shiseido


  1. Lexi

    I am currently in my early 20’s and I started using Sheisiedo when I was about 15 as a form of coping with my depression. I found that when I would get up in the morning and take care of my skin that I would generally have a better morning, because my first thought wasn’t about all the bad things I thought about myself but rather it was about how good my skin looked or how soft it felt. Using skincare was the catalyst for my eventual recovery from my depression and the Eating Disorder I struggled with. After years of using the benefiance line and then switching to the ibuki line (ibuki is meant to be for younger skin and is not as harsh) I have amazing skin. I actually feel like my skin looks better sans foundation as a result of using this line, I have tried everything from BB creams to full coverage foundation and none of them look as natural or as good on me as my own natural skin. I realize that skin care is subjective because one product wont work for everyone, but this works for me. I also used to get chest acne and sheisiedo cleared that right up.

  2. Ashraf


    i bought Shiseido empowering cream (Soin Force Integral) based on a recommendation from a friend to switch to Shiseido products, I didn’t start using it yet. Currently, I need an advise is it possible to use it not only on face but also around the eyes? or should I use another product specific for eyes?

  3. Diana

    I bought the under eye Moisturizer from Shiseido. First day I used it my eyes got watery & started to itch. I used 2 more times then I realized my eyes & face is itching. I stoped using it. I use Shiseido sunscreen & primer. Never got any allergy. But under eye gave me me itchy & Wrinkly skin. Now my under eye still itching & I can’t use anything until it goes away.

  4. Naki

    I have used shiseido products when I was living in Korea, which is known as high humid region and it worked great there. Recently, I have moved to Alberta, where climate seems is super dry. I wanna purchase shiseido again but not sure will be it working enough in dry climate…

  5. Darya

    I’ve never visit the dermatologist to difference my skin type. But I think I have oily skin n also have some acne that cause by inflammation or allergie. More over I have dark skin. As a teenager, I really want my skin to look brighter. Is sheisheido suit to my oily skin?

  6. Kristy

    Hello! Just discovered this skin care line. I would love some advice! I am 34, I have oily skin that still has hormonal breakouts from time to time. Really looking for a skin care line that won’t make me break out but still makes my skin heathy and glow. I don’t want to strip my skin of the oils as that just makes me produce more!

    Thanks so much in advance

  7. Amrita Monticelli

    I am very happy with the shisheido products especially their serum( in the red bottle) and the latest brightening range. I had dark pigmentation which has definitely abated.

  8. Anonymous

    Hi, my skin are oily. Im using white lucent and for my make up foundation and bb cream iam using bobbi.. I this few weeks my skin so oily And got irritated i dont know whether because of shiseido or bobbi.. Please advice..

  9. Emma

    The Shiseido bb creams are lovely! I use the light one as I am fair, it is only a light coverage but it makes your skin look even and blocks out redness and gives you a radiant look. I like to wear it with some Shiseido powdery foundation to set it and it gives me a natural look

  10. mrsbrown1412

    I got a free sample of Shiseido Ibuki moisturizer from Sephora and I loved it so I purchased the 24 wrinkle day night and eye cream its been a couple of day and my skin is so hydrated I have super dry skin and this stuff really works without making me feel and look like a grease ball I just ordered the 24 winkle starter kit because I want to test out the toner/softer and face wash b4 I buy the cuz they are super expensive

  11. Raz

    I have been using shiseido since I was a teenager. Their products are amazing. I am now in my early 40’s and I have received so many compliments on my skin it amazes me everytime. I love their products and won’t try anything else. Their products are expensive but worth every penny…

  12. Nic

    Hi Shiseido lovers,

    Need some help. I’m a male 45 yrs of age and not really in to all this, however now that I’m pushing in to my 50’s and with the polluted environment , junk food and working outdoors I think the time ( prob should of been years ago) I want to start taking care of my skin.
    I’ve consulted a few stores in my area but each sales rep defends the company that pays them..fair enough! After extensive reaserch on the internet I kind of like Shiseido and want to give them a trial. I do not mind spending my hard earned money on an entire line as long as I see results.
    Someone out there, and I know there are many of you, please assist me and recommend some of their products. My face is oily in the so called t-zone and kind of dehydrated under the eye area.
    A sales rep asked me how my skin feels at the end of the day, do not know if this plays a major role, but it feels oily. I need from a) cleanser, toner, serum, eye cream, day & night cream and whatever else you want to add on feel free.

    • Cathy

      Hi! I used to work for Shiseido and it truly changed my skin. I continue to use their products and it’s the only line that won’t irritate my sensitive/ acne prone skin. For recommendations for you, I would recommend one of their pureness cleansers since you get oily in your t zone as well as the pureness softener. For an eye cream, bio performance lift dynamic is an amazing choice for dark circles, puffiness, dryness, and wrinkles. It has new technology with super hyaluronic acid which provides 24 hour hydration as well as peptides and caffeine. I use this everyday and it’s truly amazing. Using the pureness moisturizer during the day would help excess oil and preventing shine. For night time because your skin is renewing new skin cells and needs more hydration then, I would recommend the bio performance glow revival cream. It’s great for fine lines, wrinkles, enlarged pores, any skin roughness, and evening out skin tone. It’s not too heavy or greasy and will help with the aging process as well as your overall skin health. I believe you would love this skincare regimen. It is always okay to mix different lines together. I use pureness, bio performance, and white lucent products.

    • Duza

      Hi Nic,
      I`m not a sales rep. My husband has the same oily t-zone and he`s 51.
      I offered him Bio-Performance- The Power to Correct Set for $114.00. He is not a skincare kind of guy but he`s noticed the difference. And I do too. That`s how I would start, before buying a bunch of products that may not work for you. Ps: Shiseido has always been ahead of their times.

    • Anonymous

      Nic, I am a manager at shisedo I recommend keeping it simple. Especially for a man . The men’s cleansing foam , men’s moisturizer with SPF and eye cream

      • Vips

        I am 35. Which day cream should i use? I am confused between bioperformance and benefiance wrinkle resist24. I do not have any wrinkles but want to prevent them from occuring soon. please suggest.

    • Leslie

      Hi Nic
      I would love you to try my Arbonne products .. We are a Swiss based company and
      Offer all the products you need that are Pure safe and beneficial .

      Hope to help you if I can

    • Anonymous

      Hi Nic,

      I have the same problem as yours. I am searching for review on Shiseido skin care and found yours here. I’m still searching. ..


  13. Paula

    I have been using Shiseido for over 30 years. I am 65 years old and people still comment how beautiful my skin is. I have tried other products less expensive and more expensive but the change only lasts a few weeks at best. There is nothing better than Shiseido. I also use their foundation, eye make-up and lipsticks. I am caucasian.

  14. Stylistryu

    Shiseido is number one! They have many lines and formulations suitable for all skin types every line has its specific target. I prefer future solution, bio performance and benifiance. My skin is combination and they tend to be a bit heavy for me but it in the end my skin looks as it did 10 years ago well almost… I’ve been using Shiseido since I was 19. It is expensive but you pay for what you get and it is well worth it. Just be sure you use the right product!

  15. Kylie

    I always wait a few months before I write a review because that is how long it takes to see any results from skin care. I found Shiseido Wrinkle Resist 24 to feel extremely nice when I was using it but I didn’t see a difference in my skin. I much prefer the texture of Bio Performance.

  16. Surekha

    I am 28years old. I started using the White Lucent range since the age of 21. My mum got it for me saying it’s time i paid attention to a good skin care range. i have been a Shiseido phonetic ever since. I use their entire White Lucent range, This range is like a miracle facial uplift range! i recommend it to all young career women.

  17. Saskia

    I have been usingShiseido Wrinkle Resist 24 at night for two years and it has reduced wrinkles and evened out my skin. The product is pricey but you only need to a pea sized portion and the jar should last you for six months.

  18. Veronica

    Love shiseido. I have tried many other brands. But I always come back to the bio performance although it is very $$$$. I recommend this to all my friends and family. They all love it

  19. Melissa

    Shiseido Benefiance Wrinkle Resist 24 is made in America and just because it is a japanese brand it does not mean it is not suited for our skin types. Our skin is almost identical to asian skin, there is no major different. You sound very stubborn to make such a arrogant comment. Some people might take offense to your review so be careful with what you say online.

  20. Erin

    I wonder if your own skin type has something to do with how well this Shiseido works but ether way I am writing a glowing review on Shiseido because they make products that feel really good and I am sure are very good for my skin.

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